"Waugoo Consulting Group takes a business first approach to optometric practice consulting which means that they are able to take out the emotion in analysis and decision making.  They have experience in both the "real business" world and as a practicing optometrist which allows them to understand both the business metrics and the professional care side of decisions and processes for operating and marketing an optometric practice.  No "more of the same old same old" when you are working with Waugoo."

• John Warren, OD (Racine, Wisconsin)