2008.11.25 23:26:44

John McDaniel

Having done a bit of writing for the professional optometric press I’ve learned a few things about myself.  First and foremost, I have learned that writing is not a core strength of mine.  Writing takes a lot of time and effort on my part.  Conversations, lectures, and presentations are easier for me.  For years I have wished there was a medium where the ease of conversation could blend with the permanence of publication.  I think I have found such a medium – blogging. 

Commensurate with the launching of Waugoo Consulting Group’s new website (www. Waugoo.com) I have decided to start an official blog (official blog?  I think that is an oxymoron, but I digress).  Here is what I hope to accomplish with this blog:

1. I want to have fun doing it – if I don’t find this interesting it will not be interesting for anyone else
2. Share bits of the Waugoo knowledge base that can be used by most readers on their own
3. Entertain you, the reader, enough that you come back for more
4. Consolidate my opinions on the most commonly asked questions
5. Promote Waugoo Consulting Group’s services by demonstrating our philosophy and approach in bite size samples
   

I, ultimately, will be the one responsible for selecting the topics covered in this format.  If I don’t find a topic interesting, anything I might have to say about it will likewise be less than interesting.  That said, I am always searching for intriguing issues to address in blogs, articles, and presentations.  I am hoping that you, the reader, will become an active participant by sharing what topics you’d like to see discussed.  I am asking, for the first of what will likely be many times, for your ideas, questions, comments, and consternation's. 

Finally, I’d like to add a note about the level of decorum and formality of the blog.  There will be little of either.  I fully expect to commit errors in spelling, grammar, and most definitely in over generalization.  The spelling and grammatical errors will be due to the aforementioned weakness in writing.  The over generalization error comes from inevitability of medium and purpose.  Every management suggestion you’ve heard has one significant caveat: it may not apply to your idiosyncratic situation.  The same holds true for anything I might say on this blog.  What may apply to most situations may not apply to your situation.  I should also add that my naturally sarcastic and irreverent style can’t be changed; it is what it is.  Sometimes this style doesn’t come across very well in written form.  This is probably another testament to my lack of writing skill.  If unsure of my intent or meaning please at least assume the words are intended sarcasm or irreverence or even better ask me.  We all appreciate a second chance to explain our thoughts from time to time.

Le meas,

John McDaniel, OD, MLHR
President/Founder
Waugoo Consulting Group, LLC
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